EXECUTIVE LEADERSHIP | BRAND MARKETING & COMMUNICATIONS

Andrea Conrad

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Executive leader in brand marketing and communications.

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Andrea Conrad

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Driving transformative brand growth and integrated campaigns.

Andrea Conrad is an executive leader in brand marketing and communications with over 20 years of experience driving integrated growth strategies for Fortune 500 companies and global agencies. She specializes in developing vision-driven brand programs, leading cross-functional teams, and executing multi-channel campaigns—including product launches, communications plans, and influencer partnerships—that elevate brand awareness and loyalty. Andrea is recognized for her creative leadership and ability to operationalize company strategies through PR campaigns, stakeholder engagement, and measurable business outcomes.

  • Multi-Channel Campaign Impact: Surpassed brand awareness and KPIs year-over-year at Zulily by scaling integrated strategies with 15,000+ brand partners—even during significant budget and headcount reductions.
  • Transformative Content and Influencer Programs: Built scalable content and RevShare influencer programs, driving up to 5x traffic growth and new brand business growth of 89% year-over-year.
  • Leadership Across High-Growth Sectors: Led strategic communications for M&A integrations, IPOs, and global consumer brands—earning national media placements and increasing audience engagement across digital and experiential channels.

Categories

ABC Program
ABC Program
Fractional C-Suite
Fractional C-Suite
Marketing
Marketing
Communications
Communications
Community Engagement
Community Engagement
Organization Development
Organization Development
Brand Development
Brand Development
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Andrea Conrad

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