Lesley Nickus

Lesley Nickus

Brand strategist, content creator, and digital marketing expert

  • Brand strategy
  • Content creation
  • Digital marketing
  • Social equity advocacy
  • Community engagement
Marketing
all
Marketing
Social Media
all
Social Media
CORE Sacramento
all
CORE Sacramento
ABOUT

Brand strategist, content creator, and digital marketing expert

Lesley Nickus is a seasoned professional in brand strategy, content creation, and digital marketing, with nearly two decades of experience helping organizations elevate their market presence and connect authentically with their audiences. With a foundation in journalism and a proven track record in marketing, Lesley has guided businesses through major campaigns, educational initiatives, and community engagement projects across a range of regulated and mainstream industries.

  • Led National Brand Campaigns: Directed high-impact, multi-channel marketing campaigns for major brands, driving audience growth and strengthening brand positioning across regulated and mainstream industries.
  • Launched Educational Content Platforms: Developed and launched innovative educational initiatives and docu-series projects in multiple industries, expanding audience engagement and establishing thought leadership in content strategy and storytelling.
  • Founded a Strategic Consulting Agency: Established Scary Plants Media, empowering small businesses and nonprofits with tailored brand strategy, content development, and digital marketing solutions that foster authentic community connections.