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Andrea Conrad

Andrea Conrad

(She/her)

Brand Marketing & Communications

Seattle, WA· 7:21 PM· 59°F — Clear
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About

Andrea Conrad brings over two decades of transformative experience in brand marketing and communications, having driven strategic initiatives for Fortune 500 companies and leading global agencies across the spirits, food, beverage, CPG, consumer technology, eCommerce, and retail sectors. Her expertise spans integrated brand marketing, PR campaigns, social and influencer marketing, corporate communications, and CSR/ESG initiatives, with a proven track record of leading cross-functional teams to deliver impactful results. Andrea's strategic acumen and deep industry knowledge enable her to craft compelling brand narratives that resonate with diverse audiences. She combines analytical thinking with creative leadership to drive meaningful business outcomes. Her collaborative approach and commitment to excellence make her an invaluable leader in building and strengthening organizational brand identity.

Impact & Achievements

Multi-Channel Campaign Impact: Surpassed brand awareness and KPIs year-over-year at Zulily by scaling integrated strategies with 15,000+ brand partners.
Transformative Content and Influencer Programs: Built scalable content and RevShare influencer programs, driving up to 5x traffic growth and new brand business growth of 89% year-over-year.
Leadership Across High-Growth Sectors: Led strategic communications for M&A integrations, IPOs, and global consumer brands, earning national media placements.

Education

Bachelor of Arts in Political Science

University of Washington